Privacy Policy

This Privacy Policy describes the ways in which Coached Education Pty Ltd, collects, processes and protects your personal information and data. In this policy, all references to “we” or “us” refers to Coached Education Pty Ltd (ACN 619 980 602).

We operate an educational and collaborative platform allowing our users to create, upload and view educational material, record learning activities, view medical cases, review a database of medical images, comment and ask questions and direct message other users (the Ediofy Platform). In this policy, all references to “our services” refers to these services we provide through, and any additional services we provide in connection with, the Ediofy Platform.

We value your privacy and are committed to safeguarding the information we receive in connection with our business operations. To achieve this commitment to privacy, we comply with the Australian Privacy Principles and the Notifiable Data Breach Scheme contained in the Privacy Act 1988 (Cth). This legislation governs the way we collect, use, disclose and store your personal information and how we notify you in circumstances where your information is lost or subject to unauthorised accessed. For further information regarding Australia’s privacy legislation, please refer to the Office of the Australian Information Commissioner:

By accessing our website, using our services, including the Edifoy Platform, or otherwise providing us with personal information, you confirm that you have read and agree to the terms of this Privacy Policy and expressly consent to the collection, storage, use and disclosure of your personal information in accordance with the terms of this Privacy Policy.

If you do not feel comfortable with any aspect of this Privacy Policy or do not agree to the terms of this Privacy Policy, please immediately leave the website, discontinue the use of our services and contact one of our helpful staff members on


We collect information about you in order to provide you with our services. You may choose whether to provide us with this information, however your choices may affect our ability to offer you part or all of our services.

Personal information we collect may include:

  • (a) Registration Information: when you register with our platform, you provide information including your name, title, professional title, email address, contact information, location (city) and any other information which you may provide us.
  • (b) Verification Details: if you create a profile on our platform as a verified health professional we will collect information about your qualifications, including your profession or job position, experience level and education.
  • (c) Photographic Information: for use in connection with your profile on our platform, you may provide us with a photograph of you. Your photograph may potentially contain ‘sensitive information’ about you, such as your racial or ethnic origin or your religious beliefs. We only collect photographic information about you with your consent and as reasonably necessary to carry out our services or as otherwise permitted by law.
  • (d) Financial Information: in order to facilitate payments to use and to receive invoices (where applicable) you provide us with financial information which may include bank details, credit card details or other billing information, as applicable.
  • (e) Communication Information: when you communicate with us via telephone, email, SMS or online, or with third parties (such as other users) through our platform, we may collect your contact information and any other information you choose to provide to us.
  • (f) Cookie Information: we use cookies and similar tracking technologies on our website in order to track the use of the Ediofy Platform and our website and maintain and improve our services to you. Further information on cookies and online data collection is contained in the “Website Usage” paragraph below.
  • (g) Opinion Information: from time to time we may run surveys or provide you other opportunities to comment, react and respond to content through the Ediofy Platform. When you engage in these activities and otherwise provide your opinions to us we will collect information regarding your opinions and any other information you choose to provide us.
  • (h) Third Party Information: whenever reasonable and practical to do so, we will collect personal information about you directly from you. However, in some cases we may be required to collect personal information about you from third parties such as regulatory bodies or from public sources. Where we collect information about you from a third party, we will take reasonable steps to ensure that you are made aware of the fact and circumstances of that collection. We may also receive information from third parties where you have authorised the third party to do so.
  • (i) Mobile Data Information: You may access or use our services via a mobile device or application. We may collect information about you and your device, such as your IP address, location or device information, and any other information provided by your mobile device. If you do not want us to collect your location information you can disable the GPS or location-tracking function of your device.
  • (j) Third party plugin Information: In some cases, we may have integrated a third party plugin into our website. The use of such third party plugins may result in data collection by both us and the relevant third party. We do not control the information you share with third parties via these plugins. You should refer to the third party’s privacy policy to understand their data handling practices.


Our website uses “cookies” (small data files containing information about you that is stored on your hard drive), “embedded scripts” and other similar tracking technologies to collect information about your use of our website.

These tracking technologies are used to track your interaction with the website and the Ediofy Platform and target your interests to enhance your experience.

Information collected may include server addresses, top level domain names, the date, time and duration of a visit, website or platform pages access and documents downloaded, referring and exit pages, whether you are a returning visitor, the type of browser used and the hardware type and operating system of the device used.

You may decline our cookies if your browser addon permits, but doing so may interfere with your use of our website and services. For more information on disabling cookies, refer to the ‘Help’ section of your browser.


We collect your personal information in order to carry out our business operations in the most professional and efficient manner possible. We use your information for the purpose for which it was collected. Some examples of why we collect your personal information include to:

  • provide our services to you.
  • to identify our users and potential users.
  • set-up and update your account.
  • comply with legal obligations.
  • provide user support.
  • resolve disputes.
  • to contact you regarding our services to you.
  • respond to your enquiries and concerns.
  • evaluate applications to be registered on the Ediofy Platform as a verified health professional.
  • to publish public feedback and comments on the Ediofy Platform.
  • detect, prevent and investigate potential or actual fraud to you, us or any third party.
  • to advertise our services or products and services of third parties.
  • deliver targeted marketing materials to you regarding new services and offers we believe may be of interest to you.
  • collect fees and payments owing to us and to perform authorised financial transactions with you.
  • compare information provided by you for accuracy and verify it with third parties where appropriate.
  • for insurance purposes.
  • in any other circumstances with your prior consent.

Where your personal information is not ‘sensitive information’ we may use your information for reasonably expected secondary purposes related to the above.

In addition, we may use your information as otherwise authorised by law.


We will only disclose your information to the extent required to provide our services to you, for the purposes outlined in the “Why We Collect Your Information” paragraph above or as otherwise requested or authorised.

In particular, personal information that you provide and that we collect that is collected for the purposes of public display through the Ediofy Platform, which includes your public profile content, public comments and opinions and content and information you upload to be publicly available on the Ediofy Platform will be disclosed to other users, at their discretion, through the Ediofy Platform. To the extent any personal information that you provide and that we collect that is collected for the purposes of private communication or display, including private communications, comments and opinions and information you upload to be privately accessible by other users in private forums, message threads and groups through the Ediofy Platform will be disclosed to such other users, at their discretion, through the Ediofy Platform.

We will not otherwise disclose your personal information to any third party, other than in accordance with the Privacy Act.

We will not rent or sell your information to third parties without your consent.


Where we use your personal information to send you marketing and promotional information you will be provided with the opportunity to opt-out of receiving such information. Unless you exercise your right to opt-out of such communication, you will be taken to have consented to receive similar information and communications in the future.


In connection with providing our services to you, we may store, use, or disclose your personal information in countries outside of Australia for the purposes of data storage through Amazon’s webservices platform. We will not send your personal information to recipients outside of Australia without first:

  • taking reasonable steps to ensure that the
  • overseas recipient complies with the Australian Privacy Principles and this Privacy Policy;
  • obtaining your consent; or
  • otherwise complying with the Privacy Act

By reviewing this Privacy Policy and using our services, you consent to any such overseas transfers, provided that they are otherwise in accordance with this Privacy Policy.


We take reasonable steps to protect personal information held by us from misuse, loss or unauthorised access, modification or disclosure.

Personal information we collect and hold is stored on secure servers and is only accessible by those persons who need access to the information or in order to carry out our services. We also maintain physical security measures to protect the use and storage of physical records containing your personal information.

We will only retain your information for as long as required for the purpose we use your information in accordance with the Privacy Policy, or to comply with legal obligations or resolve disputes. We will take reasonable steps to destroy or deidentify your personal information when we are no longer permitted to keep it.


You are entitled to access the personal information we hold about you and may request that we correct any errors in the information we hold.

If you would like to access or correct your personal information held by us, please contact our Privacy Officer at the address below.

We will take reasonable steps to allow you to access your information unless circumstances exist that would prohibit us from doing so.

We will correct your personal information where we are satisfied that the information is inaccurate, out of date, incomplete, irrelevant or misleading. If we correct any personal information that we have disclosed to third parties we will take reasonable steps to notify those parties of the change or update. You accept that, following a request to correct your information, we may be required to take reasonable steps to verify your identity or the personal information, which may include confirmation with third parties.


If you have any queries, concerns or complaints, or would like to discuss any matter concerning your privacy, please contact our Privacy Officer at

If you are concerned that we may have breached the Australian Privacy Principles, please contact us immediately. We will undertake a reasonable and expeditious assessment of the concern and suggest relevant resolution processes.

Alternatively, you may wish to contact the Office of the Australian Information Commissioner at the contact details provided above.


We may update this Privacy Policy from time to time. If we change this Privacy Policy in any material way, we will post a notice on our website prior to the change becoming effective for a period of 30 days. We encourage you to periodically review this page for the latest information on our privacy practices.

The effective date of this Privacy Policy is: 20 June 2020